For the past two weeks media companies have taken over swanky NYC venues for Digital Content NewFronts 2016. Presented by The Interactive Advertising Bureau (IAB) the presentations featured content we can expect to see through 2017. A common theme throughout the NewFronts presentations was the intent for media companies to produce original content series.
NewFronts2016: Original Content Series and Publisher Monetization
Posted by Erica Roane on May 12, 2016 4:17:23 PM
Topics: outstream video, publishers, monetization, video advertising, NewFronts 2016, original content series