Last Week Today [1/30/17]

Posted by Erica Roane on Jan 30, 2017 7:54:00 AM

What's the buzz around the office this week? How publishers can profit more from programmatic, Facebook is bringing ads to Messenger, and new metrics being used to track app success.
Read More

Topics: facebook, engagement, monetization, programmatic advertising

33Across Water Cooler Recap [4/29/16]

Posted by Erica Roane on Apr 29, 2016 7:30:00 AM

 

What's the buzz around the office this week? More opportunities for small and medium-sized publishers; engagement may soon take priority over viewability and everything you need to know about programmatic tv. 

Read More

Topics: programmatic, mobile, programmatic tv, digital advertising, publishers, viewability, engagement, cost per engagement, programmatic advertising