Last Week Today [8/1/16]

Posted by Erica Roane on Aug 1, 2016 9:42:31 AM

 

 

What's the buzz around the office this week? Programmatic hits 'rock bottom' and it's actually great. Verizon's acquisiton of Yahoo reveals they are ready to take on the competition and 5G's revolutionary speed and it's potential impact on digital video. 

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Topics: publishers, programmatic advertising, digital video advertising, buyers

33Across Water Cooler Recap [5/27/16]

Posted by Erica Roane on May 27, 2016 10:18:29 AM

 

What's the buzz around the office this week? Top advertising execs dispel myths in programmatic. Facebook ends its RTB ad exchange and an overview of how programmatic affects legacy media. Oh, and 33Across has announced the launch of our Mobile In-Feed video placement. 

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Topics: programmatic, digital advertising, programmatic advertising, digital video advertising, mobile in-feed

33Across Water Cooler Recap [5/13/16]

Posted by Erica Roane on May 13, 2016 7:30:00 AM

 

What's the buzz around the office this week? Publishers are teaming up for new opportunities; fraud plays a big picture in political advertising and people are watching more videos, and making more money. 

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Topics: programmatic, digital advertising, publishers, viewability, audience, political advertising, programmatic advertising, digital video advertising