33Across Water Cooler Recap [6/20/16]

Posted by Erica Roane on Jun 20, 2016 8:00:00 AM

 

What's the buzz around the office this week? Small and mid-sized businesses weigh the benefits of programmatic, B2B companies are spending more programmatically and platforms distance themselves from the word 'programmatic.'

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Topics: ad blocking, ad fraud, programmatic advertising, B2B