What's the buzz around the office this week? The New York Times reports on ad blocking, the secret to The Trade Desk's success, and Hulu goes programmatic.
Lots of chatter this week around Google AMP, programmatic training, and is Facebook Messenger launching ads?
New York Fashion Week 2016 is wrapping up. Now that we've learned what will be on trend for the Fall season, how can programmatic buyers stay in front of fashionistas?
Here are 5 steps you should take before your fashion campaigns hit the runway.
When you think of a hackathon, you may conjure up an image where teams of engineers work together in the same room to solve complicated coding hacks. This is not how we do things at 33Across.
The 33Across office spent most of this week hacking. Between working with teams to come up with a next-level hack and keeping up with our day- to-day responsibilities, here's what caught our attention.
While many ad:tech companies are tightening up their purse strings, 33Across is hiring. We're looking to expand our product, technology, publisher and marketing teams. Take a look at our job openings and apply if you think you'd be a great addition to a growing company.
So, what's got the 33Across office talking this week? Snapchat talks monetization and creepy ads, attention-based ads=higher engagement, and another way video publishers can avoid ad blockers.
Last year was the debut of programmatic Super Bowl TV ads, with Oreo and Ritz the first to give it a whirl. Programmatic’s efficiency and ease have many buyers contemplating purchasing TV ads programmatically. With Super Bowl 50 upon us, what changes in ad buying can we expect to see beyond the big game? Read the entire story on ClickZ.
So, what's got the 33Across office talking this week? Snowstorms, IAB Leadership Conference, and more.